Brand Ambassador

Land :
Bundesland :
Stadt :
Berufsfelder :
Vertragsform :
Arbeitszeit :
Berufserfahrung :
Zw. 2 und 5 Jahren
Sprache :
Englisch(Gute Kenntnisse)


Coach is a leading New York design house of modern luxury accessories and lifestyle collections for women and men. Our product offerings include bags, small leather goods, footwear, ready-to-wear, outerwear, watches, weekend and travel accessories, scarves, sunwear, fragrance, jewelry, and related accessories.
We are a global leader in premium handbags and lifestyle accessories, with a long-standing reputation and distinctive image that we’ve consistently developed across an expanding number of products, sales channels and international markets.


Primary Purpose:

The Brand Ambassador represents CE Wholesale and is responsible for:
•Driving sales across all product lines within there designated store in CE Wholesale
•Building client relations and providing exceptional customer service through Coach standards - (The Hosting Ceremony). These include making our customers feel:
Genuinely welcome and at ease
Inspired by Coach quality heritage and design
A personalized experience that meets their needs
Enriched by Coach fashion and styling advice
Motivated to build their relationship with Coach

Duties and Responsibilities –

•Responsible for ensuring SIS targets are met and exceeded by embracing our vision of Modern Luxury and through the application of our selling strategies & techniques
•Responsible for tracking daily, weekly and monthly sales in store and working with SM (Sales Manager) on executing a successful business strategy to drive sales and stretch goals
•Responsible for relaying qualitive feedback to SM (SWOT Analysis)
•Responsible for submitting a weekly update to SM including: Best Sellers, Successes, Stock Position, Business Trend Info, Product Issues & Customer Feedback
•Accountable for educating in-store teams and co-hosting regular trainings to staff members, with the support of the SM to drive sales
•Build strong relationships with in store Personal Shoppers to increase overall sales
•Must encourage and motivate store teams to sell Coach products
•Responsible for monitoring in store activity and partner with SM to identify new opportunities in store
•Proactively share new ideas with SM to help the development of the business
•Act as a liaison between the Field Team and Senior Managers in host store

Customer Service
•Responsible for developing the Coach service experience for all customers
•Responsible for effectively executing the Coach Hosting Ceremony in store with the support of the SM
•Must manage a clientele book in store and develop a personal client database
•With the support of the SM, must effectively use the Storytelling tool to engage and apply a new type of service to customers

Visual Merchandising
•Responsible for maintaining VM directives executed by Coach VM Manager
•Must adhere to VM standards and educate retail partners on new VM activity in store

•Must maintain shop floor stock inventory and stockroom standards
•Must coordinate with SM sales schedule to maintain adequate floor coverage


The Brand Ambassador will possess:
  • In-depth knowledge of the retail environment and a minimum of 2 years retail experience
  • Great understanding of working within a department store (a benefit but not a requirement)
  • Excellent communications, leadership and organisational skills
  • Strong fashion sense and knowledge of trends in the industry
  • Self-motivated and have the ability to strategize to help develop their business
  • A good knowledge of Retail math
  • Ability to work well with others
  • Flexible to work hours deemed by the store and SM, including nights, weekends & holidays