Working Student - Copywriter Czech Republic
Zalando is Europe's leading online platform for fashion. We aim to connect all players in the fashion market with smart solutions - be it for consumers, brand partners, stylists or tech start-ups.
As Copywriter, you are the guardian of the local brand language within the Marketing Team. You define the local brand language and tone of voice to ensure zalando.cz is perceived as inspirational & convenient. You advice your team on copy and are responsible for the wording of campaigns across all the digital and offline marketing channels and on the website. ACTIVITIES & RESPONSIBILITIES * Create and develop the local tone of voice as the local language expert and interpret copywriting briefs to ensure balance between global guidelines and local language * Write clear, attractive copy with a distinct voice and edit and proofread copy as needed. Improve the existing copy on the website to fit the tone of voice. * Manage for incoming requests for translations and localization from different marketing channels or tech teams and support them linguistically * Take active part in the campaign planning process together with the retail team * Copy demands include: product demands, onsite, weekly campaign landing pages & newsletter, ad-hoc brand demands such as trend mailings, flyer development * Adapt to different stakeholder needs in your language, such as writing very creatively vs. formally, informative vs. performance oriented * Stay on top of industry trends WHAT YOU'VE GOT * You are currently enrolled as a student * You've ideally already gained an initial grounding through working in an advertising or translation agency * You are fluent in oral and written Czech and English, and you ideally have a good understanding of German (B1 or B2) * You love an international atmosphere * You are familiar with Internet technologies and have a real passion for fashion * You work proactively and always keep on top of things even in a very dynamic and fast-paced environment. YOU ARE OFFERED * A corporate culture where your skills are judged only by your results and where trust, empowerment and feedback are valued * Perks. Competitive salary; great shopping discount on a wide range of products on zalando.com; discounts from external partners; office in the heart of Berlin; public transport discounts; relocation assistance for internationals; municipality services; great IT equipment; flexible working times; additional holidays & volunteering time off; awesome parties and events; free beverages & fruits; diverse sports and health offerings. * Mentoring; personal branding support; diverse career opportunities. And you'll never be bored! Zalando is a place where there are new developments every day. * An international team, with engaged colleagues working to create the best online fashion experience in the world. WANT TO JOIN US? Then we'd be more than happy to receive your application! We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.