Herzogenaurach, BY, DE
aA+ aA-

Senior Design Director Cmg bu Originals, Basketball & Culture Partnerships (M/F/D)

Land : Deutschland Deutschland

Bundesland : Bayern

Stadt : Herzogenaurach

Berufsfelder : Design

Vertragsform : Festanstellung

Arbeitszeit : Vollzeit


- Close cooperation with Label expression and Design leads across label Originals.
- Establish, maintain, and nurture the creative direction through strategies that can translate consumer research and innovation advances in a visually consistent manner.
- Identify cultural, lifestyle and design trends in order to influence and shape the future creative direction & innovation platform opportunities. Partner with key stakeholders (TCI, Label Expression) to apply seasonal and long-term trend strategies for implementation into key concepts, product ranges and label planning to build a clear label narrative and increase recognition.
- Maintain Strategic Plans for Color, Branding, and Visual language in coordination with SVP Creative Direction.
- Create, Steer, Align, and lead the Color, for the label Originals. Ensure holistic Color, Concepts across the label and in Apparel, Footwear, Accessories.
- Sign off on overall color strategy for Label Originals.
- Ensure the right set up of the Color to lead and implement the process.
- Ensure Color, Material, Trend implementation to be a strong competitive differentiator in the market.
- Criticize and improve the design and create a new platform for direct reporting lines
- Represent the design team in collaborations with other departments
- Secure the appropriate compliance of attributes of our brand identity and their application
- Be up to date on consumers, cultural trends, sports culture and athletic findings
Senior Director Colour, Materials and Graphics (CMG)
Purpose & Overall Relevance for the Organization:
-Shape, develop, steer and implement the brand's creative direction extended into Label Originals, Basketball and Partnerships to become design leader in the industry.
-Direct & Lead Color, Materials and Graphics for Creative Direction Label Originals.
-Partner with Creative Direction and Design leadership teams to create a worldclass toolbox and quarterly rollout.
- Staff most suitable persons in direct report positions as well as team members on lower levels
- Set personnel objectives, guidelines and assess the team
- Manage all reports as an integrated team by setting objectives, targets and guidelines to ensure smooth cooperation of all direct reports along all interfaces.
- Identify and prepare talents in respective Category for career progression within the adidas organization.
- Cost centre budget responsibility.
Key contacts:
- Label Originals Expression
- BU Creative Direction team
- Originals, Basketball and Partnerships Design leadership teams


- Bachelor's degree (4 years) from a college/university in the field of Industrial Design or Art / minimum of 10 years of experience in the respective field or an equivalent combination out of education and experience
- At least 5 years experience of leading Design teams
- Practical experience in the field of Design, including management experience
- Comprehensive knowledge in product design with a clear understanding of the athletics market and its culture
- Practical knowledge in the field of computer design software/systems and MS Office
- Fluency in English

Diese Seite richtet sich ausschließlich an Fachleute aus dem Mode, Luxus und Kosmetikbereich.